Metadata.io - Businesses find

Demo Summary

In this video, Mark shows you the Metadata platform. First, you will see the main dashboard. It has two sections, one for general ads and one for targeting specific accounts. You can pick your own stats and see your top tests, ads, offers, and audiences. Next, you will learn how Metamatch builds audiences using company data and preview your targets. Then, you will see how to launch and measure ads on Facebook and LinkedIn in one place and enrich leads with business emails. Finally, you will explore reports and a library that stores your ads, lists, and tracking settings. Metadata saves you time by keeping all your campaign tools in one simple platform.

AI-Detected Features

Introduction to Metadata PlatformMark welcomes you to a quick product tour, outlining what the Metadata platform is and setting expectations for the demo.

Dashboard OverviewGet familiar with the dashboard’s dual-funnel layout for demand gen and account-based programs, customizable metric cards, and top-performing experiments, creatives, offers, and audiences.

Integrations Quick SetupLearn how to connect your CRM and ad accounts in under an hour by ensuring you have the proper admin permissions.

Audience Building with MetamatchDiscover Metamatch’s proprietary database of 1.5 billion business profiles, and see how to build, layer, and preview audiences using firmographics, intent, technographics, and CRM lists.

Campaign Management and ExperimentsSee how to launch and manage paid campaigns across Facebook and LinkedIn, run multiple experiments, push them live without switching tools, and customize spend and performance metrics.

Lead EnrichmentUnderstand how Metadata enriches form leads—adding business emails, LinkedIn URLs, job titles, and seniority—so you collect high-quality contact data without lengthy forms.

Reporting and AnalyticsExplore account-based funnels to track target accounts from reach to revenue, and view multivariate performance metrics across channels—all without exporting spreadsheets.

Metadata LibraryUse the library as a digital asset management hub for your creatives, offers, account lists, UTM parameters, and custom campaign fields.

Next Steps & Demo RequestWrap up the tour with a clear call-to-action: request a demo to dive deeper into the Metadata platform.

Metadata.io

Metadata.io unifies your ad data, aligns your team, and transforms marketing mayhem into a lean, mean, revenue-generating machine.Learn more about Metadata.io

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