SugarCRM

Demo Summary

In this video, you see SugarCRM dashboards that use ERP data to guide sales teams. You learn how Cross-sell Alerts, Churn Alerts, and Gap Alerts show reps which accounts need attention. You explore an account to see product orders, spending mix, and month-to-month sales. You also see how to create a one-click snapshot report. Then, you view manager dashboards for team results and drill into accounts. This tool saves prep time and helps reps focus on the right customers.

AI-Detected Features

Why Integrate ERP with CRM?Introduces common CRM limitations and explains the need to integrate ERP data to guide sales reps to the accounts requiring attention.
00:00
Smart Alerts: Cross-Sell, Churn and GapDescribes three key alert types—cross-sell (missing products), churn (dropped orders), and gap (volume declines)—that point reps toward proactive actions.
00:36
Exploring the Account DashboardShows how CRM surfaces ERP data in an account record, presenting top product categories, month-over-month volume comparisons, and spending analysis relative to peers.
02:09
Snapshot Reports and Target TrackingDemonstrates one-click snapshot creation for QBRs, setting sales targets at the account and product level, and explains how alerts derive from ERP-driven data.
03:27
Real-Time Data Inquiry in CRMIntroduces the inquiry tab for live ERP data queries, allowing reps to drill into year-over-year variances by category and specific part types.
04:54
Manager View: Team Performance DashboardShows how managers can switch to a territory-level dashboard to monitor overall team performance, analyze branches, and identify underperforming reps.
06:00
Identifying Accounts for Ride-AlongsGuides managers in selecting specific reps and their key customer accounts for ride-alongs based on performance dips and sales declines.
06:42
Drilling into Account DetailsDetails how to dive into a chosen account’s product-level order history to uncover specific parts with significant sales declines.
07:42
Driving CRM Adoption with Actionable DataConcludes by emphasizing the power of integrated ERP-CRM data to transform CRM into a tool that drives daily sales actions, not just another system to use.
07:51
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SugarCRM

SugarCRM helps businesses create customers for life with the world's most intelligent CRM platform. Learn more about SugarCRM

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