Top Lantern features

Lantern helps sales and marketing teams tap into one of their most valuable resources — former customers. It builds a new pipeline channel by turning past buyers into active advocates, creating opportunities for engagement and growth. By becoming the single system of customer information, Lantern powers smarter, more automated outreach.

For businesses making informed software decisions, platforms like Dimmo offer AI-assisted evaluation to find the right tools. Lantern stands out as one of those tools, helping sales and marketing teams strengthen relationships and drive long-term success.

Let’s take a closer look at the standout features that set Lantern apart.

Lantern is a powerful software platform designed to help sales, marketing, and customer success teams uncover new revenue opportunities. It uses AI-driven tools to tap into your existing tech stack, identifying valuable signals that often go unnoticed. These signals are then turned into actionable insights, helping your team make smarter, faster decisions.

Here’s what makes Lantern so effective:

• AI-Powered Revenue Insights: Lantern’s AI agents scan your current systems, like CRM and marketing tools, to find hidden revenue opportunities.

• Automated Workflows: It transforms your best revenue strategies into automated workflows, eliminating manual effort and ensuring nothing slips through the cracks.

• No-Code Integration: Lantern works seamlessly across your entire tech stack without the need for complex coding, making it easy to implement and scale.

• Cross-Team Support: From sales and marketing to customer success, Lantern keeps everyone aligned by providing a single source of truth for customer data and revenue signals.

Lantern offers a unique set of AI-driven tools designed to help sales, marketing, and customer success teams unlock new revenue potential. With a combination of intelligent agents and tailored solutions, it simplifies complex processes and turns data into action. Let’s dive into the key features that make Lantern so effective.

The Champion Agent helps you stay connected with key contacts, even when they move to new companies. It tracks customer job changes and identifies opportunities to expand your network and re-engage former advocates. By turning these movements into warm leads, it helps your team build a stronger, more reliable pipeline.

• Identify when past champions move to new roles

• Reach out with personalized messaging based on their new position

• Turn existing relationships into fresh opportunities for growth

Lantern’s Intent Agent keeps you ahead of the competition by identifying early signs of purchase intent. It scans your tech stack for behavior that indicates a company is ready to buy — like increased engagement, product interest, or feature usage. This lets your team act quickly and close deals faster.

This feature ensures you never miss a sales opportunity by delivering timely, data-driven insights. It helps prioritize leads that are more likely to convert, so your team can focus their efforts where it matters most.

The Prospecting Agent transforms market changes into actionable opportunities. It tracks industry shifts, competitor activity, and account updates to help your team stay informed and agile. With this agent, you can respond quickly to new developments and keep your pipeline moving.

• Monitor market trends and customer behavior

• Identify potential leads based on external changes

• Keep your sales strategy aligned with real-time insights

Lantern’s Agents Library offers a collection of pre-built AI agents designed to deliver instant go-to-market (GTM) impact. Instead of building workflows from scratch, your team can deploy these ready-made solutions and start seeing results right away.

These agents cover a range of use cases, from tracking customer engagement to automating follow-ups. With minimal setup, you’ll have powerful tools working behind the scenes to drive revenue and efficiency.

Lantern helps customer success teams turn strong client relationships into growth opportunities. By identifying upsell and expansion signals, it ensures you make the most of your existing customer base.

With automated workflows and real-time data, your team can address customer needs proactively and spot opportunities for increased engagement. This not only drives retention but also opens new revenue streams.

For revenue teams, Lantern simplifies the process of turning marketing data into actionable insights. It identifies patterns and behaviors that signal buying intent, helping your team act at just the right time.

With these insights, revenue teams can prioritize high-potential accounts and focus on strategies that drive faster deal cycles and better outcomes.

Lantern empowers marketing teams to turn customer relationships into growth opportunities. By tracking engagement and analyzing behavior, it helps tailor outreach efforts for maximum impact.

With data-driven insights, marketing campaigns become more targeted and effective. This not only improves conversion rates but also strengthens long-term customer relationships.

One of Lantern’s standout features is its no-code automation capability. Teams can build and deploy complex workflows without the need for technical expertise. This reduces the reliance on developers and speeds up the implementation of revenue-driving processes.

• Create automated follow-ups and task assignments

• Route revenue signals to the right team members

• Keep systems updated with minimal manual input

Lantern works smoothly with your existing tools, ensuring data flows effortlessly across your systems. Whether you use a CRM, marketing platform, or customer success software, Lantern brings everything together into one cohesive view.

This unified approach reduces silos and keeps every team aligned, making collaboration more effective and data more actionable.

With Lantern, your team gets instant access to revenue-driving data. Its AI agents continuously monitor and analyze your tech stack, delivering real-time insights that help you seize opportunities as they arise.

These timely updates ensure you never miss a lead, customer engagement, or upsell opportunity. By staying ahead of the curve, your team can close deals faster and more efficiently.

Lantern brings together powerful AI, automation, and actionable insights — making it an essential tool for growth-focused teams. Its features are built to drive efficiency, improve collaboration, and turn data into revenue, all while keeping your processes simple and streamlined.

Lantern isn’t just another software tool — it’s a solution built to tackle some of the biggest challenges sales, marketing, and customer success teams face. By using AI to transform data into actionable insights, Lantern helps businesses stay ahead in a competitive market. Let’s take a look at the key problems it solves.

One of the biggest challenges for any revenue team is spotting the right opportunities at the right time. Lantern ensures you never overlook important signals by:

• Tracking customer job changes to reconnect with former champions

• Identifying buying intent through behavioral data and engagement patterns

• Monitoring market shifts to highlight new potential leads

This keeps your pipeline full and your team focused on high-potential prospects.

When information is scattered across different systems, deals take longer to close. Lantern streamlines the process by providing a single source of truth for customer data and revenue signals. With automated workflows and real-time insights, your team can respond faster and move deals through the pipeline with ease.

Sales, marketing, and customer success teams often work in silos, leading to miscommunication and missed opportunities. Lantern brings everyone together by:

• Sharing a unified view of customer activity and engagement

• Automating task assignments and follow-ups across teams

• Keeping all systems updated with consistent, real-time data

This ensures every team member stays informed and aligned on strategy.

Time spent on data entry and follow-ups is time taken away from strategic work. Lantern’s no-code automation removes the need for manual effort by:

• Creating workflows that route signals and trigger actions automatically

• Updating your tech stack without constant input from your team

• Ensuring timely responses without the risk of human error

This helps your team stay efficient and focused on growth.

Maintaining strong customer relationships requires timely, personalized outreach — but that’s hard to manage at scale. Lantern helps by:

• Identifying upsell and expansion opportunities within your existing customer base

• Notifying teams when engagement drops or new needs arise

• Automating follow-ups to keep conversations active and productive

With Lantern, your team can engage customers more consistently and strengthen long-term relationships.

Lantern addresses these common business challenges with smart, AI-powered solutions. By automating key processes and providing valuable insights, it keeps your team focused on what matters most: driving revenue and building lasting customer connections.

Lantern is designed for teams that want to turn data into action and drive revenue growth. It’s a powerful tool for businesses focused on building better customer relationships and finding new opportunities within their existing networks. Let’s take a closer look at the key teams that benefit from Lantern.

Revenue teams rely on Lantern to identify and act on high-value opportunities. By turning market changes and buying signals into actionable insights, they can:

• Spot growth opportunities from customer job changes and intent signals

• Accelerate pipeline velocity by automating revenue workflows

• Keep their tech stack updated with real-time data and seamless system integration

With Lantern, revenue teams stay ahead by focusing on the most promising leads and closing deals faster.

For marketing teams, Lantern transforms customer data into growth opportunities. It helps them:

• Identify engaged contacts ready for outreach

• Align with sales on high-potential leads and campaigns

• Automate follow-ups and engagement tasks to maintain consistency

This keeps marketing efforts targeted and ensures no opportunity slips through the cracks.

Customer success teams use Lantern to strengthen relationships and drive expansion. By tracking customer activity and engagement, they can:

• Proactively address signs of churn and keep satisfaction high

• Identify upsell and cross-sell opportunities within existing accounts

• Ensure timely follow-ups and maintain a personal touch at scale

Lantern helps customer success teams stay ahead of customer needs and foster long-term loyalty.

With its AI-driven approach and flexible tools, Lantern empowers these teams to work smarter and stay aligned, ensuring every opportunity gets the attention it deserves.

Like any software, Lantern comes with its strengths and a few potential drawbacks. Let’s break down what works well and where there’s room for improvement.

Pros:

• AI-powered insights: Lantern uncovers revenue opportunities by analyzing customer data and market changes.

• Automated workflows: It saves time by turning key signals into actions without the need for manual input.

• Easy integration: Lantern works seamlessly with your existing tech stack, keeping data consistent across systems.

• No-code setup: Teams can create and manage automated processes without relying on developers.

• Real-time updates: Stay on top of customer activity and market shifts with live data and instant notifications.

Cons:

• Learning curve: New users may need time to fully understand and maximize the platform’s capabilities.

• Pricing transparency: Detailed pricing information isn’t readily available, which may require contacting sales.

• Limited customization: Some teams might find the automation features less flexible for highly specific workflows.

• System dependence: The quality of insights depends on the data available from your connected tech stack.

Overall, Lantern offers powerful tools for revenue growth, but it’s important to weigh these pros and cons to see if it’s the right fit for your team’s needs.

1. How does Lantern identify revenue opportunities?

Lantern uses AI agents to analyze customer data, job changes, and market signals. It transforms this information into actionable opportunities, helping teams spot growth potential they might otherwise miss.

2. Is Lantern suitable for small businesses?

Yes, Lantern works for businesses of all sizes. Its no-code automation and easy integration make it accessible, while its powerful insights help small teams maximize their resources.

3. Can Lantern be customized for specific workflows?

Lantern offers a range of pre-built agents and automation options, but customization depends on your tech stack and specific needs. While it’s flexible, highly tailored workflows may require some adjustments.

4. How quickly can teams start seeing results with Lantern?

Once set up, Lantern starts delivering insights almost immediately. The speed of results depends on the quality of your existing data and how quickly your team adopts the platform’s automation and signals.

5. Does Lantern offer customer support and training?

Yes, Lantern provides support to help teams get the most out of the platform. They offer resources and guidance to ensure smooth onboarding and effective use of its features.

Lantern stands out as a powerful tool for revenue, marketing, and customer success teams. Its AI-driven approach turns customer data and market signals into real opportunities, helping businesses grow smarter and faster. With automated workflows, real-time insights, and seamless integration, Lantern simplifies complex processes and keeps teams aligned.

For companies looking to optimize their pipeline and drive growth, Lantern offers a smart, efficient solution. And with platforms like Dimmo helping businesses evaluate software options, making an informed choice has never been easier.