Search

Pipedrive Alternatives

Troy Munson
AuthorTroy Munson
alt text

Pipedrive is a popular CRM designed to streamline sales and improve relationship management. It helps teams track deals, automate tasks, and gain insights into their pipeline. But it’s not the perfect fit for everyone.

Some businesses need more customization, deeper analytics, or better integrations. Others may be looking for a more cost-effective solution. Whatever the reason, there are plenty of alternatives worth considering.

Before making a decision, it’s important to compare features, pricing, and overall value. That’s where Dimmo can help. Its AI-powered platform simplifies software evaluation, giving you the insights needed to choose the best CRM for your team.

What Is Pipedrive?#

Pipedrive is a sales-focused customer relationship management (CRM) platform designed to help businesses track leads, manage deals, and streamline their sales process. It provides a structured approach to moving prospects through the pipeline, ensuring that no opportunity falls through the cracks.

Key features of Pipedrive include:

  • Pipeline Management – Visualize deals at every stage and easily track progress.
  • Lead Organization – Import, assign, and manage leads in a centralized system.
  • Customizable Workflows – Adapt sales processes to match your business model.Sales Intelligence – Gain deeper insights with marketing data integration.
  • User-Friendly Interface – Simplifies sales tracking without unnecessary complexity.

Designed for efficiency, Pipedrive helps teams turn scattered data into actionable insights. While it excels in sales tracking, some businesses may need additional features like automation, customer support, or AI-driven analytics, which other CRMs might offer.

Why Consider Alternatives to Pipedrive?#

Pipedrive is a popular CRM for sales teams, but it may not be the right fit for every business. While it offers strong pipeline management, some users find it limiting in areas like customization, integrations, and scalability. Here are some key reasons why businesses explore alternatives.

Sales-Focused but Lacks Other Business Functions#

Pipedrive is built primarily for sales tracking, meaning it doesn’t include built-in tools for marketing automation, customer support, or project management. If your business needs an all-in-one CRM that serves multiple departments, other platforms may offer a better solution.

Limited Customization Options#

While Pipedrive allows some customization, it’s not as flexible as other CRMs. Businesses with complex workflows may find it restrictive when trying to modify structures, objects, and dashboards. If your team requires highly tailored sales processes, a CRM with more customization features might be a better fit.

Smaller Integration and Partner Ecosystem#

Compared to larger platforms like HubSpot and Salesforce, Pipedrive has a smaller network of third-party integrations and technology partners. This can make it harder to find expert support or advanced integrations, especially for businesses that need a more extensive ecosystem as they grow.

Pricing May Not Fit All Budgets#

Although Pipedrive is more affordable than enterprise-level CRMs, it can still be a significant investment for small businesses and startups. Companies looking for cost-effective options with comparable features may find better value in other CRM solutions.

Lacks Some Advanced Features#

Pipedrive provides essential sales tools but lacks some high-level CRM capabilities, such as:

  • Advanced automation to streamline complex workflows
  • A sandbox environment for safely testing changes
  • Fully customizable views for a tailored user experience

For businesses that rely on these features to optimize their sales process, other CRMs may offer more robust solutions.

Scalability Challenges for Growing Companies#

Pipedrive works well for small and mid-sized teams but may not be ideal for large enterprises. As businesses grow, they often require deeper integrations, enterprise-grade features, and a stronger support network—areas where Pipedrive may fall short. Many companies switch to more scalable CRMs as their operations expand.

If your team needs more than just sales tracking, exploring alternatives with better customization, broader functionality, and enhanced scalability might be the best move.

What to Look for in Pipedrive Alternative?#

Finding the right CRM isn’t just about switching tools—it’s about improving your sales process. While Pipedrive is known for its simplicity and pipeline management, some businesses need more flexibility, automation, or integration options. Here’s what to consider when evaluating alternatives.

Strong CRM Capabilities#

A good alternative should offer a balance of simplicity and power. Look for a CRM that keeps your sales pipeline organized while allowing for deeper customization. It should provide easy access to customer data, seamless contact management, and automation features to reduce manual work.

Bulk Email Sending Without Restrictions#

Pipedrive limits bulk email sending to 100 emails per batch, which can slow down outreach efforts. A better alternative should allow larger email campaigns while maintaining high deliverability rates to avoid spam issues. Built-in email tracking and automation can further enhance your sales and marketing efforts.

Multichannel Customer Engagement#

Sales teams don’t just rely on emails—they use phone calls, SMS, and live chat to close deals. Some Pipedrive alternatives offer built-in SMS functionality, call tracking, and automated workflows that connect marketing and sales. This ensures smooth communication with leads across multiple touchpoints.

AI-Powered Automation and Insights#

AI is becoming a standard in modern CRMs, helping teams automate tasks, score leads, and generate insights. The best Pipedrive alternatives should include AI-driven recommendations, workflow automation, and predictive analytics to optimize the sales process.

A Free Plan or Cost-Effective Pricing#

Pipedrive doesn’t offer a free plan, which can be a dealbreaker for small teams or startups. Many alternatives provide free tiers with essential features, allowing businesses to manage leads and track sales without an upfront investment. Scalable pricing plans should also be available as your company grows.

Choosing the right alternative depends on your business needs. Whether you’re looking for more automation, better engagement tools, or a budget-friendly option, these key factors will help guide your decision.

Best Pipedrive Alternatives in 2025#

Pipedrive is a strong sales-focused CRM, but it’s not the perfect fit for every business. Whether you need more customization, better automation, or built-in marketing tools, there are plenty of alternatives to consider. The right CRM should align with your business needs, offering flexibility, scalability, and ease of use. Below are some of the best Pipedrive alternatives in 2025, each with unique strengths to help you manage customer relationships more effectively.

Capsule CRM#

Capsule CRM is a cloud-based customer relationship management platform designed for small to mid-sized businesses. It offers an intuitive interface that simplifies contact management, sales tracking, and task organization. Businesses looking for an alternative to Pipedrive appreciate its customization options and automation tools. Beyond just sales pipeline management, Capsule CRM integrates email marketing, AI-driven content assistance, and analytics to streamline operations.

Key Features:#
  • Sales pipeline management: Provides a clear visual representation of sales stages, making it easier to track opportunities and progress.
  • Task management: Syncs with calendars and includes reminders to keep follow-ups and tasks on schedule.
  • AI-powered content assistance: Automates email drafting with personalization tools to save time while maintaining engagement.
  • Automation tools: Streamlines repetitive sales processes with workflow automation for better efficiency.
  • Comprehensive contact management: Simplifies contact importing, profile enrichment, and advanced search capabilities.
  • Email marketing tools: Integrates with Transpond for creating, sending, and tracking email campaigns.
  • Sales analytics & reporting: Delivers data-driven insights into conversion rates, business growth, and sales performance.
Pros of Capsule CRM#
  • User-Friendly Interface – Simple and easy to navigate, reducing the learning curve for new users.
  • Highly Customizable – Adapts to different business workflows with flexible customization options.
  • Strong Integrations – Connects seamlessly with popular tools and platforms for better efficiency.
  • Reliable Customer Support – Responsive assistance ensures users get the most out of the platform.
  • Detailed Reporting – Offers in-depth analytics and customizable reports for data-driven decision-making.
  • Enhanced Security Features – Includes two-factor authentication, GDPR compliance, and data recovery options.
  • Dedicated Account Management – The Ultimate plan provides personalized support to optimize CRM usage.

Capsule CRM is a solid choice for businesses that need a simple yet powerful CRM with strong customization, automation, and email marketing capabilities.

Salesforce#

Salesforce is a powerhouse in the CRM industry, offering a full suite of tools for sales, marketing, and customer service. Designed primarily for large businesses, it provides deep customization and scalability, making it a top choice for enterprises with complex needs. However, its extensive features come with a learning curve, requiring time and expertise to fully utilize.

Key Features#
  • Opportunity and pipeline management – Track sales opportunities, forecast revenue, and manage deals through a structured pipeline.
  • Partner relationship management – Collaborate with partners efficiently to drive sales and business growth.
  • Desktop integration & email marketing – Connect Salesforce with email platforms and productivity tools for streamlined communication.
  • Customer contract and order management – Manage customer agreements, track orders, and oversee contract lifecycles.
  • Product and price list management – Keep pricing structures organized with detailed product catalogs and pricing strategies.
  • Reporting and analytics – Gain insights through robust analytics and customizable reports to monitor business performance.
Pros of Salesforce#
  • Highly scalable – Ideal for businesses planning to expand, offering solutions that grow with the company.Comprehensive CRM tools – Covers all aspects of customer relationship management, from sales to support.
  • Extensive integrations – Connects with a vast range of third-party applications and internal business systems.
  • Advanced automation – Features powerful AI-driven automation to optimize sales and marketing workflows.
  • Strong analytics and reporting – Provides deep data insights with customizable reporting options.
  • Reliable cloud infrastructure – Ensures secure, scalable, and accessible data storage.
Cons of Salesforce#
  • Steep learning curve – Requires significant time and training to master its extensive features.
  • Complex setup and customization – Adapting Salesforce to specific business needs can be challenging.
  • Pricing – Higher costs compared to many other CRM solutions, which may not be ideal for smaller businesses.

Salesforce offers a "Starter" plan designed for small teams, priced at €25 per user per month (billed annually). It includes essential sales, service, and email marketing features, making it a structured yet scalable option for growing businesses.

Insightly#

Insightly is a CRM and project management platform designed to help businesses manage sales, customer relationships, and projects all in one place. Known for its user-friendly interface and seamless integrations, it’s a great option for teams looking to streamline their workflow. With built-in automation and customization options, Insightly provides a flexible solution for businesses that need both CRM and project tracking capabilities.

Key Features#
  • CRM and project management – Combines customer relationship management with project tracking to keep everything organized.
  • Email tracking – Monitor email interactions with leads and customers to improve engagement.
  • Lead routing – Automatically assign leads to the right team members based on predefined criteria.
  • Workflow automation – Automate repetitive tasks to enhance productivity and efficiency.
  • Customizable reports and dashboards – Gain insights into sales, customer interactions, and project progress with tailored reporting.
  • Mobile app – Manage CRM and project tasks on the go with a mobile-friendly interface.
  • Integration options – Connect with popular apps like G Suite, Microsoft 365, and Slack for seamless operations.
  • Custom fields and filters – Personalize data organization to match specific business needs.
Pros of Insightly#
  • All-in-one solution – Combines CRM and project management, reducing the need for multiple tools.
  • Easy integrations – Works well with a variety of third-party applications to enhance functionality.
  • Strong automation tools – Helps streamline workflows and save time on routine tasks.
  • Customizable dashboards – Offers flexible reporting options for tracking performance.
  • Mobile-friendly – Provides a dedicated mobile app for managing tasks on the move.
  • Free plan available – Ideal for small businesses looking to test the platform with basic features.
Cons of Insightly#
  • API instability – Changes in API functionality can cause issues with third-party integrations.
  • User interface – Some users find the layout less intuitive compared to other CRMs.
  • Learning curve – While easy to use for some, others may find certain features take time to master.
  • Pricing structure – Many essential features are only available in higher-tier plans, which may be costly for small businesses.

Insightly offers a free plan for up to two users with limited features. For more advanced capabilities, the Starter Plus plan costs $29 per user per month, with a free trial available for those looking to explore premium features.

Zoho CRM#

Zoho CRM is a feature-rich platform designed to help businesses manage sales, marketing, and customer support in one place. It offers extensive customization and automation tools, making it a flexible solution for teams of all sizes. With a strong focus on multichannel communication and analytics, Zoho CRM provides businesses with the insights and tools needed to optimize customer interactions and sales processes.

Key Features#
  • Sales automation – Streamlines repetitive tasks like follow-ups, lead assignments, and data entry.
  • Customizable interface – Allows businesses to tailor dashboards, fields, and modules to fit their workflow.
  • Sales funnel management – Tracks leads and opportunities through various stages for better pipeline visibility.
  • Customer journey automation – Personalizes interactions across email, chat, and social media.
  • Unified communication – Connects with multiple channels, including calls, emails, and messaging apps.
  • Advanced analytics – Provides in-depth reporting and insights to support data-driven decisions.
  • Sales enablement tools – Enhances accessibility to resources for sales teams to improve efficiency.
Pros of Zoho CRM#
  • Highly customizable – Adapts to different business needs with flexible modules and automation.
  • Comprehensive feature set – Covers sales, marketing, and customer support in one system.
  • Multichannel communication – Connects teams with customers via email, phone, chat, and social media.
  • Strong reporting tools – Offers detailed analytics and dashboards for tracking performance.
  • Free plan available – Supports up to three users with basic features, making it accessible for small businesses.
Cons of Zoho CRM#
  • Data access limitations – Segmenting accounts and restricting access for sales teams can be challenging.
  • Customer support issues – Some users report slow response times from Zoho's support team.
  • License restrictions – Certain features require higher-tier plans, limiting flexibility in lower-cost options.

Zoho CRM offers a free plan for up to three users, with paid plans ranging from Standard to Ultimate editions. Each plan is designed to accommodate businesses of different sizes and needs.

Freshsales#

Freshsales, developed by Freshworks, is a CRM designed to help businesses manage their sales process from start to finish. It offers tools for lead generation, communication, and automation, making it a great fit for small and medium-sized businesses. With built-in AI insights and multiple pipeline management options, it helps teams streamline their sales workflow and improve customer engagement.

Key Features#
  • Email integration – Connects with email platforms for seamless communication and tracking.
  • Chat campaigns – Automates customer engagement through live chat and messaging tools.
  • Phone features – Includes call routing and holiday-specific settings for better call management.
  • Workflow automation – Helps automate repetitive sales tasks to improve efficiency.
  • Sales sequences – Enables automated follow-ups and outreach scheduling.
  • Multiple sales pipelines – Supports different sales processes within a single platform.
  • Contact scoring – Ranks leads based on engagement and likelihood to convert.
  • Sales forecasting – Provides data-driven predictions to guide decision-making.
  • Reports and dashboards – Delivers visual insights into sales performance and activity.
Pros of Freshsales#
  • User-friendly interface – Designed for ease of use, especially for small businesses.
  • AI-powered insights – Offers smart lead scoring and recommendations.
  • Omnichannel communication – Supports email, chat, and phone in one place.
  • Flexible automation – Helps streamline repetitive tasks and sales processes.
  • Affordable entry-level pricing – The Growth plan starts at $9 per user/month.
Cons of Freshsales#
  • Occasional bugs – Some users report technical glitches that affect performance.
  • Limited free plan – The free version lacks essential features like automation and custom fields.
  • Integration issues – Some Freshworks products don’t sync smoothly with each other.
  • Customer support concerns – Users have reported slow or inconsistent support responses.
  • API and migration challenges – Transitioning from other CRMs can be difficult.

Freshsales offers a free plan for up to three users, but key features like sales sequences and contact scoring are only available in higher tiers. The Pro plan, which includes more advanced tools, is priced at $39 per user/month.

FAQs#

1. How do I choose the best Pipedrive alternative for my business?

Consider factors like ease of use, pricing, customization options, integrations, automation capabilities, and customer support. The best option depends on your business size, sales process, and specific needs.

2. Are these Pipedrive alternatives suitable for enterprises or just small businesses?

Some alternatives, like Salesforce and Zoho CRM, are designed for larger businesses with complex workflows, while others, like Capsule CRM and Freshsales, cater more to small and medium-sized businesses.

3. Do these CRMs offer free trials or free plans?

Many alternatives, including Zoho CRM, Freshsales, and Insightly, offer free versions or trials so you can test their features before committing to a paid plan. However, free versions may have limitations.

4. Can I migrate my data from Pipedrive to another CRM?

Most CRMs allow data migration from Pipedrive, but the process varies. Some platforms offer built-in import tools, while others may require third-party integrations or API configurations.

5. How important are integrations when switching from Pipedrive?

Integrations play a key role in ensuring smooth workflows. If your business relies on tools like email marketing platforms, accounting software, or customer support systems, make sure the new CRM supports those integrations.

Wrap-Up!#

A solid CRM is the backbone of a well-organized sales process, and Pipedrive isn’t the only option. Whether you need a simple, user-friendly platform like Capsule CRM, a powerhouse like Salesforce, or a budget-friendly choice like Freshsales, there’s a solution that fits your business needs.

Consider your team's workflow, automation needs, and integration requirements before making a decision. With the right CRM, managing leads, tracking sales, and building customer relationships becomes more efficient—helping your business grow without the headaches.

Table of contents

Join our newsletter

No spam. Just the latest releases and tips, interesting articles.

Subscribe

Share this article