Tango

Meet Tango, your personal CRM Agent. Tango.ai is a browser agent designed to automate messy, nuanced processes and CRM tasks across browser applications, eliminating 90% of sales busywork.

About:

Tango.ai is transforming Revenue Operations through AI-driven automation. By eliminating manual data entry, enforcing custom validation rules, and seamlessly navigating CRM software, Tango’s AI agent empowers RevOps teams to drive efficiency and enables sales teams to focus on what matters most—building relationships and closing deals.

Since its founding, Tango has revolutionized how teams work, powering the creation of over 3 million workflows and streamlining operations for some of the world’s largest enterprises. Backed by leading venture capital firms and strategic investors from Salesforce, Slack, Atlassian, and HubSpot, Tango is trusted by top companies, including Marsh McLennan, Cox Communications, Walmart, Roche, and Lockheed Martin. Its impact has been recognized in Forbes, Fast Company, Inc., and TechCrunch.

Best fit for:

Employee Count: 50+

Location: US-based

Industries: B2B

Job Titles: Revenue Operations, Sales Enablement, and Sales Leaders; CRM Admins

Key Features:

Automated CRM Hygiene - Automates CRM data entry to eliminate the need for manual updates by reps.
Workflow Capture and Automation - Captures workflows once and automates them permanently.
Data Extraction from Multiple Sources - Pulls data from calls, emails, notes, and transcripts from tools like Grain and Gong.
Automatic Field Mapping - Maps extracted data directly into the correct CRM fields.
Human-in-the-Loop Validation - Enables human oversight to ensure data accuracy and correctness.
Process Compliance Enforcement - Enforces pipeline rules and process compliance without micromanagement.
Supports Qualification Frameworks - Learns and applies qualification methodologies like SPICED, MEDDICC/MEDDPICC, or BANT.
Error Detection and Flagging - Flags bad data and identifies errors early to prevent larger issues.
Browser Extension Deployment - Operates as a Chrome or Edge browser extension. Requires no APIs, additional user interfaces, or training programs.
Works with Existing Tools - Integrates seamlessly on top of platforms like:HubSpot, Salesforce, Gmail, Grain, Gong, and LinkedIn.

Company Summary

Tango is a software company that helps sales teams by automating many of the repetitive tasks they do every day. Their tool works right in your web browser to make updating customer records and following up with clients much easier. (tango.ai)

Price Estimate

Tango’s service starts at $2,000 per user per year, with discounts available for larger teams. (tango.ai)

Who is Tango for?

Tango is designed for sales teams in companies of various sizes, typically ranging from 50 to over 5,000 employees. Common users include Sales Representatives, Sales Managers, Revenue Operations Managers, and Sales Enablement Managers. Industries that benefit from Tango include technology, finance, healthcare, and manufacturing. (leadiq.com)

Features, Functionalities, and Benefits

Automated Data Entry: Tango copies information from calls, emails, and apps directly into your CRM, reducing manual input. (tango.ai)
Custom Workflow Automation: It learns your specific sales processes and automates tasks like creating leads and updating opportunities. (tango.ai)
Browser Integration: Tango operates as a Chrome or Edge extension, working seamlessly with tools like Salesforce and HubSpot. (tango.ai)
Real-Time Guidance: It provides immediate feedback to correct errors and ensure data accuracy. (tango.ai)
Security Measures: Tango prioritizes data security, ensuring your information remains safe and private. (tango.ai)

Use Cases

CRM Updates: Automating the entry of customer information into CRM systems. (tango.ai)
Lead Management: Creating and progressing leads based on custom pipeline rules. (tango.ai)
Follow-Up Tasks: Generating follow-up emails and tasks after customer interactions. (tango.ai)
Data Extraction: Pulling relevant data from various sources to populate CRM fields. (tango.ai)
Process Documentation: Capturing and documenting sales processes for training and consistency. (tango.ai)

Who Are Their Best Customers?

Tango is trusted by thousands of sales teams, including companies like Salesforce, Cox, Klaviyo, Lockheed Martin, PIMCO, and Public Consulting Group. These organizations use Tango to automate sales processes, reduce manual work, and improve data accuracy. (leadiq.com)

What Makes Tango Different?

Tango stands out by offering a browser-based AI agent that integrates directly with existing sales tools, eliminating the need for additional interfaces. Its ability to learn and automate complex, nuanced sales processes without requiring code or APIs makes it highly adaptable to various business needs. (tango.ai)