About:
Influ2 is a comprehensive B2B revenue marketing engine that enables businesses to run person-based ads in sync with sales efforts. Companies use Influ2 to target specific decision-makers within their buying groups across major social and display networks, track contact-level intent, and measure marketing influence on pipeline and revenue. By aligning marketing and sales teams around crucial metrics and facilitating ongoing collaboration, Influ2 helps businesses maximize engagement, increase conversions, and drive revenue growth throughout the entire buyer journey.
Best fit for:
Employee Count: 51-5000+
Location: Global, with a focus on North America and Europe
Industries: Software, Information Technology, Marketing and Advertising, Financial Services
Job Titles: CMO, Demand Generation Manager, Digital Marketing Manager, Sales Director, Revenue Operations Lead
Key Features:
- Person-Based Targeting: Reach specific decision-makers across major social and display networks.
- Multi-Stage Buying Journeys: Customize outreach strategies based on individual engagement throughout the buyer's journey.
- Sales Priorities Dashboard: Provide sales teams with contact-level intent data and prioritized prospects.
- Revenue Reporting: Connect marketing influence to sales results with detailed pipeline and revenue tracking.
- CRM Integration: Seamlessly integrate with Salesforce, Outreach, HubSpot, and other popular tools.
- Cohort Designer: Build and maintain long-term relationships with prospects, even as they change jobs or companies.
