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First Touch

First Touch is an AI powered research and outreach platform that turns sales reps into super reps.
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Intro

Generic outreach is dead. Prospects delete cold emails in seconds, and booking meetings now demands personalization that most sales teams simply can't scale.

In this First Touch Review, we'll examine how First Touch claims to fix this problem. This AI-powered sales outreach platform promises to double your meetings while saving 10+ hours weekly per rep. It gathers intent signals from podcasts, social posts, news, and funding announcements to craft highly personalized outreach that actually connects with potential clients.

Let's determine if First Touch delivers on its promises. We'll look at its features, pricing, real performance, and alternatives to help you decide if this $50/month tool deserves a spot in your sales stack.

Company Overview

  • Location: Boston, Massachusetts, United States
  • Website: www.firsttouch.com
  • Founded: 2024
  • Team Size: Approximately 10 employees

First Touch functions as an "action layer" constantly scanning the web for intent signals. Unlike tools that just tack AI onto existing systems, First Touch built intelligence into its foundation.

Pricing Analysis

First Touch offers a tiered pricing model designed to grow with your team.

  • A free tier is available to test the platform before committing.
  • Paid plans start at $50 per month, much more affordable than enterprise sales tools.
  • Pricing details are shared during a free onboarding call tailored to your team’s needs.

Benefits

First Touch simplifies and supercharges outreach, making personalized prospecting easy for sales teams.

  • Works within existing tools like SEP, LinkedIn, and URLs for seamless integration.
  • Compatible with major CRMs (HubSpot, Outreach, Salesloft, Salesforce) without backend setup.
  • Saves over 10 hours per week by automating research and personalization.
  • No backend setup means teams can start seeing results within days.

Features And Functionalities

First Touch combines AI, intent data, and automation to make outreach more personal, relevant, and efficient.

  • Tracks intent signals like podcasts, LinkedIn posts, news, funding, and more to build a full picture of each prospect.
  • AI personalization engine turns signals into prospect-specific messages that feel human, not spammy.
  • Drafts include relevant details like CRM changes, funding news, or hiring trends to show genuine interest.
  • Real-time alerts notify reps of engagement opportunities like job postings or company news.
  • Works with tools like HubSpot, Outreach, Salesloft, Salesforce, and Gmail—no backend setup needed..

Integration Capabilities

First Touch easily integrates with your existing sales tools without complex setup or IT support.

  • Connects with major platforms like HubSpot, Outreach, Salesloft, Salesforce, and Gmail.
  • No backend integration or development needed, enabling quick adoption.
  • Eliminates typical friction from technical or compliance processes.
  • Confirm specific CRM compatibility during your demo for the best fit.

Security And Compliance

First Touch’s security details are limited, which may concern teams handling sensitive data.

  • No detailed public security documentation or certifications are provided.
  • Claims no backend integration or compliance needed, but this may vary by industry.
  • Teams in regulated sectors should ask about data encryption, retention, and handling of personal information during the demo.
  • Clarify if First Touch meets your organization’s security requirements before adopting.

Customer Support And Resources

First Touch’s support details are limited, leaving users with unanswered questions.

  • Likely offers email support for lower tiers and dedicated help for enterprise customers.
  • Includes an onboarding call for new users to ensure proper setup.
  • During the demo, clarify training resources, documentation quality, support response times, available channels, and escalation processes.
  • Lack of transparency can hinder buyer confidence and adoption.

Pros

  • Saves over 10 hours weekly per rep by automating research
  • Deep intent-signal data from multiple sources
  • AI-driven copy maintains personalization while cutting manual work
  • Fast setup—no backend integration or IT required
  • Users report double the meetings booked
  • Affordable at $50/month compared to pricey enterprise tools

Cons

  • No self-service signup—demo call required
  • Limited public metrics on platform performance
  • Pricing details not fully transparent
  • Integration specifics not documented
  • Personalization depends on AI accuracy—errors can impact outreach

Company Summary

First Touch is a company that helps salespeople connect better with potential customers. They use smart technology to gather information about prospects and create personalized messages, making it easier for sales teams to reach out effectively. (firsttouch.com)

Price Estimate

First Touch offers a free trial with no credit card required. For detailed pricing information, you can visit their website. (firsttouch.com)

Who is First Touch for?

First Touch is designed for sales teams in companies of various sizes, typically ranging from small businesses to large enterprises. It’s especially useful for:

  • Sales Representatives
  • Account Executives
  • Business Development Representatives
  • Sales Managers
  • Marketing Professionals

Industries that benefit from First Touch include technology, finance, healthcare, retail, and manufacturing. (firsttouch.com)

Features, Functionalities, and Benefits

  • Real-Time Insights: Access up-to-date information about potential customers, such as company news, funding data, and social media activity. (firsttouch.com)

  • AI-Powered Outreach: Use artificial intelligence to create personalized messages that feel more human and engaging. (firsttouch.com)

  • Seamless Integration: Works within existing sales tools like Outreach, Salesloft, HubSpot, and Salesforce without needing extra setup. (firsttouch.com)

  • Enhanced Email Templates: Transforms standard email templates into dynamic ones, allowing for complete personalization in every message. (firsttouch.com)

  • Quick Setup: Easy to install and start using, with no complicated integration or approval processes. (firsttouch.com)

Use Cases

Companies use First Touch for:

  • Sales Prospecting: Quickly gather information about potential clients to create personalized outreach. (firsttouch.com)

  • Customer Engagement: Maintain ongoing relationships with clients through tailored follow-ups and communications. (firsttouch.com)

  • Marketing Campaigns: Enhance marketing efforts by integrating personalized messaging based on real-time data. (firsttouch.com)

Who Are Their Best Customers?

First Touch is trusted by over 1,000 sales representatives from various companies. For example:

  • HubSpot: Sales teams at HubSpot use First Touch to make outreach more enjoyable and effective. (firsttouch.com)

  • Klaviyo: Business Development Representatives at Klaviyo have streamlined their outreach and secured additional opportunities using First Touch. (firsttouch.com)

  • Salesforce: Account Executives at Salesforce have expedited their prospect research process and improved outreach quality with First Touch. (firsttouch.com)

What Makes First Touch Different?

First Touch stands out by offering a comprehensive AI-driven platform that integrates seamlessly with existing sales tools, providing real-time insights and personalized outreach capabilities. This approach helps sales teams connect more authentically with prospects and customers. (firsttouch.com)

Legal Info:

For more information, you can visit First Touch’s website. (firsttouch.com)

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