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Terminus

Terminus is the platform that unifies your go-to-market success.
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About:

Terminus is the platform that unifies your go-to-market success. As a pioneer in account-based marketing space, their mission is to provide the integrated data and tools that empower GTM teams to make informed decisions and optimize strategies. Customers including Dow Jones, Gainsight and BazaarVoice have used Terminus to build a revenue growth engine through first-party data, best-in-class advertising and multi-channel engagement platform. Terminus has been a G2 leader in ABM for 20 consecutive quarters.

Best fit for:

Employee Count: 100-5,000

Location: North America

Industries: Software, Manufacturing, Travel & Hospitality, Business / Pro Services, Finance, Healthcare

Job Titles: Marketing, Sales & RevOps Leaders.

Key Features:

  • Identify, prioritize and engage best fit accounts.
  • Discover unknown, best-fit accounts and contacts.
  • Target and segment your ICP with firmographic, intent, and more.
  • Measure and optimize pipeline and revenue outcomes.
  • Prioritize and contextualize outreach based on in-market signals.

Company Summary

Terminus is a software company that helps businesses find and connect with the right customers. They provide tools that allow companies to target specific groups of people, send them personalized messages, and track how well these efforts are working. This helps businesses grow by focusing on the customers most likely to be interested in their products or services. (terminus.com)

Price Estimate

Terminus offers different pricing plans based on the size and needs of a business. While specific prices aren’t listed on their main website, they do provide a free trial so companies can try out the service before deciding. For detailed pricing information, it’s best to contact Terminus directly. (terminus.com)

Who is Terminus for?

Terminus is designed for businesses of various sizes, from small companies to large enterprises. It’s especially useful for:

  • Sales Teams: People who sell products or services.
  • Marketing Teams: People who promote the business.
  • Customer Success Teams: People who help customers have a good experience.
  • Operations Teams: People who manage the day-to-day activities of the business.
  • Revenue Teams: People focused on increasing the company’s income.

Companies in industries like technology, finance, healthcare, and manufacturing can benefit from using Terminus. (terminus.com)

Features, Functionalities, and Benefits

Terminus offers several key features to help businesses connect with the right customers:

  • Data Integration: Combines information from different sources to give a complete view of potential customers.
  • Targeted Advertising: Allows businesses to send ads to specific groups of people who are more likely to be interested.
  • Personalized Messaging: Helps create messages that feel personal and relevant to each customer.
  • Performance Tracking: Provides tools to see how well marketing efforts are working and where to improve.
  • Multi-Channel Engagement: Enables businesses to reach customers through various methods like emails, ads, and chats. (terminus.com)

Use Cases

Companies use Terminus in several ways:

  • Building Brand Awareness: Introducing their business to new potential customers.
  • Generating Sales Leads: Finding and connecting with people who might buy their products.
  • Speeding Up Sales: Helping move potential customers through the buying process faster.
  • Keeping Current Customers: Ensuring existing customers are happy and continue to use their products.
  • Expanding Customer Relationships: Offering additional products or services to current customers. (terminus.com)

Who Are Their Best Customers?

Some notable companies that have successfully used Terminus include:

  • Dow Jones: A global news and business information company.
  • Gainsight: A customer success software company.
  • BazaarVoice: A company that provides product reviews and user-generated content solutions. (terminus.com)

What Makes Terminus Different?

Terminus stands out because it combines data from different sources, offers tools to reach customers through various channels, and provides insights to improve marketing efforts. This comprehensive approach helps businesses focus on the right customers and grow more effectively. (terminus.com)

Legal Info:

For information on how Terminus handles privacy and user data, you can review their Privacy Policy here: (terminus.com)

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