Sift
Sift is the leader in Digital Trust & Safety, empowering digital disruptors to Fortune 500 companies to unlock new revenue without risk.About:
Sift is a comprehensive fraud prevention platform that uses machine learning and artificial intelligence to help businesses detect and prevent fraudulent activities in real-time. Companies use Sift to streamline their fraud detection processes, reduce manual reviews, and improve the overall customer experience. Sift's technology analyzes user behavior and transactions across a global data network, allowing businesses to make informed decisions about potential fraud risks. By leveraging Sift's platform, companies can confidently grow their business while minimizing losses from fraud and abuse.
Best fit for:
Employee Count: 100-10,000+
Location: Global, with a focus on North America and Europe
Industries: E-commerce, Financial Services, Travel, Food Delivery, Digital Goods, Marketplaces
Job Titles: Chief Information Security Officer, Head of Fraud Prevention, VP of Risk Management, Director of Trust and Safety, Chief Technology Officer
Key Features:
- Machine Learning Fraud Detection: Analyzes user behavior and transactions to identify potential fraud in real-time.
- Global Data Network: Leverages data from 70 billion events per month to improve fraud detection accuracy.
- Customizable Rules Engine: Allows businesses to create and implement custom fraud prevention rules.
- User-friendly Console: Provides intuitive interface for investigating and managing potential fraud cases.
- API Integration: Seamlessly integrates with existing systems and workflows for efficient fraud prevention.
- Real-time Risk Scoring: Assigns risk scores to users and transactions for quick decision-making.
Company Summary
Sift is a company that helps businesses prevent online fraud using smart computer programs. They use artificial intelligence to look at lots of online activities and find bad actions, like someone trying to steal information or make fake purchases. This helps companies keep their customers safe and trust their services. (sift.com)
Price Estimate
Sift offers different pricing plans based on the number of users and features. For example, their ‘Org Chart’ plan starts at $1.75 per user per month, and the ‘Complete’ plan is $3.25 per user per month. For more details, you can visit their pricing page. (g2.com)
Who is Sift for?
Sift is designed for businesses of various sizes, from small companies to large enterprises. It’s especially useful for:
- Company Size: Businesses ranging from small startups to large corporations.
- Job Titles: Security Analysts, Fraud Prevention Managers, IT Managers, Compliance Officers, and Risk Management Professionals.
- Industries: E-commerce, Financial Services, Online Marketplaces, Travel and Hospitality, and Social Media Platforms.
Features, Functionalities, and Benefits
- AI-Powered Fraud Detection: Uses artificial intelligence to identify and stop fraudulent activities in real-time. (sift.com)
- Machine Learning Models: Continuously learns from data to improve fraud detection accuracy.
- Customizable Rules: Allows businesses to set specific rules tailored to their needs.
- Real-Time Decisioning: Provides instant decisions to approve or decline transactions.
- Comprehensive Analytics: Offers detailed reports and insights into fraud patterns and trends.
Use Cases
Companies use Sift for:
- Preventing Payment Fraud: Stopping unauthorized transactions and chargebacks.
- Account Protection: Safeguarding user accounts from takeovers and unauthorized access.
- Content Integrity: Ensuring user-generated content is free from spam and abuse.
- Promotion Abuse Prevention: Detecting and preventing misuse of promotional offers.
- Marketplace Trust: Maintaining trust and safety in online marketplaces.
Who Are Their Best Customers?
Sift works with many well-known companies, including:
- DoorDash: Uses Sift to ensure secure and trustworthy food delivery services. (sift.com)
- Yelp: Relies on Sift to maintain the integrity of user reviews and interactions.
- Poshmark: Employs Sift to protect its online marketplace from fraudulent activities.
What Makes Sift Different?
Sift stands out because it combines advanced artificial intelligence with a vast network of data, analyzing over 1 trillion events per year. This extensive data allows Sift to detect and prevent fraud more effectively than many other solutions. (sift.com)
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