Mobly
Event marketing platform that uses a mobile app.About:
It takes the average organization 11 days from the time a badge is scanned to get a workable lead into the hands of the appropriate reps. Buyer interest wanes by the minute, and reps know this. They don't care to work old show leads nearly 2 weeks after the fact. ROI from in person events remains low and incredibly hard to measure.
Introducing Mobly, an event-agnostic lead capture app. Just snap a picture of a badge or business card, and we'll convert to text, enrich it to create a fully-workable lead, and sync it with your CRM in seconds! No card? No problem! Just type in a name and company, and we'll do the rest!
Sick of a new app for every event? As soon as the show ends, just export your scans from their app and import to Mobly. All of your in person leads are kept in the same place. All enriched with current contact info and social profiles. All sync'd with your CRM!
Best fit for:
Employee Count: 50+
Location: North America
Industries: All
Job Titles: Event Marketers, Marketing Operations, Sales
Key Features:
- Lead Capture
- Data Enrichment
- Event ROI
Company Summary
Mobly is a software company that helps businesses quickly collect and manage contact information from events like trade shows and conferences. Their mobile app allows users to scan badges or business cards, automatically enrich the data with additional details, and sync it with customer relationship management (CRM) systems for immediate follow-up. (getmobly.com)
Price Estimate
Mobly operates on an annual subscription model based on the number of events clients host. For specific pricing details, it’s best to contact Mobly directly through their website. (axios.com)
Who is Mobly for?
Mobly is designed for businesses of various sizes, from small companies to large enterprises. It’s especially useful for:
- Field Marketing Teams
- Demand Generation Teams
- Sales Teams
- Revenue Operations Teams
Industries that benefit from Mobly include technology, healthcare, finance, and manufacturing. (getmobly.com)
Features, Functionalities, and Benefits
- Lead Capture: Scan badges or business cards using AI-powered optical character recognition (OCR) to quickly collect contact information. (getmobly.com)
- Data Enrichment: Automatically add additional details like company data and social media profiles to leads. (getmobly.com)
- CRM Integration: Sync lead information with CRM and marketing automation platforms in near real-time. (getmobly.com)
- Event-Agnostic: Use the app at any event without relying on event-specific scanners. (getmobly.com)
- Mobile Accessibility: Available on both Apple iOS and Google Android devices. (getmobly.com)
Use Cases
Companies use Mobly to:
- Accelerate Lead Response: Reduce the time to follow up with leads from days to minutes. (getmobly.com)
- Improve Data Accuracy: Enrich lead information for more effective sales and marketing efforts. (getmobly.com)
- Streamline Event Processes: Eliminate the need for manual data entry and expensive event-specific scanners. (getmobly.com)
Who Are Their Best Customers?
While specific customer stories aren’t publicly detailed, Mobly has gained nearly 40 customers over the past year, including enterprises. (getmobly.com)
What Makes Mobly Different?
Mobly stands out by offering a mobile-first, event-agnostic solution that integrates seamlessly with existing CRM systems, enabling businesses to capture and process leads more efficiently than traditional methods. (getmobly.com)
Legal Info:
For detailed legal information, including their Privacy Policy and Terms of Service, please visit Mobly’s official website. (getmobly.com)
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