RocketReach

Founded in 2015 and based in San Francisco, RocketReach has quickly established itself as a leading player in the contact intelligence industry. The company maintains one of the world's largest professional contact databases, with detailed information on over 700 million professionals across 35 million companies worldwide.

What sets RocketReach apart is its focus on accuracy and completeness. The platform provides access to business emails, direct phone numbers, and social profiles—all designed to help users bypass gatekeepers and connect directly with decision-makers.

RocketReach serves a wide range of industries, including recruiting, sales, marketing, and business development. Its tools are used by startups, Fortune 500 companies, and everything in between to power prospecting efforts, enrich CRM data, and streamline outreach. The platform also offers advanced search capabilities and seamless integrations with popular tools like Salesforce, HubSpot, and Zapier, helping teams work more efficiently and connect with the right people faster.

With a strong emphasis on data privacy and user trust, RocketReach continues to innovate and expand its capabilities, helping businesses of all sizes strengthen their outreach strategies and build meaningful connections.

RocketReach offers tiered pricing that scales from individual users to enterprise teams. Each plan provides different levels of access to their contact database, with higher tiers unlocking more powerful features.

Free Plan

The Free plan gives users 5 lookups per month without requiring a credit card, perfect for occasional use or testing the waters.

Essentials Plan

For regular users, the Essentials plan costs $48/month when billed annually ($99 monthly) and includes 1,200 exports per year with unlimited personal and professional emails.

Pro Plan

The Pro plan steps up to $108/month annually ($165 monthly) with 3,600 exports yearly and adds phone numbers to the mix—a significant upgrade for sales professionals who need to reach prospects directly.

Ultimate Plan

For power users, the Ultimate plan runs $207/month annually ($300 monthly) and provides 10,000 exports per year, making it suitable for high-volume prospecting.

Team Plans

Teams get special options with the Team Pro plan at $83/user/month annually (3,600 lookups per user) and Team Ultimate at $207/user/month annually (10,000 lookups per user). Both team plans include centralized billing and admin controls.

Enterprise Plans

Enterprise customers can access custom solutions starting at $3,000 with tailored features, dedicated support, and API access.

Cost-Effectiveness

The value you'll get from RocketReach depends heavily on your use case. For sales teams running outbound campaigns, the cost per qualified lead often justifies the investment. Research shows that RocketReach users typically report positive ROI when the platform is used consistently for targeted prospecting.

Small businesses and startups find RocketReach's lower tiers accessible compared to enterprise alternatives like ZoomInfo. A marketing director at a B2B SaaS company reported that "RocketReach's price-to-data-quality ratio is unmatched for teams that need large-scale, verified outreach without enterprise budgets."

Recruiters report strong cost-effectiveness when searching for passive candidates, with one agency claiming a 25% reduction in time-to-fill for critical roles after implementing RocketReach.

The platform becomes increasingly cost-effective at higher volumes, making the Ultimate plan attractive for teams with consistent prospecting needs. However, for occasional users or those focusing on narrow industries, the value proposition may be less compelling compared to more specialized tools.

RocketReach offers several distinct advantages that have made it a popular choice among sales professionals, recruiters, and marketers.

Extensive Global Database

Chief among these benefits is access to an extensive global contact database that covers over 700 million professionals. This sheer volume gives users confidence that they can find relevant decision-makers across virtually any industry or region.

High Data Accuracy

The platform maintains high data accuracy, with 97% accuracy for email addresses according to their internal metrics.

Advanced Search Functionality

The platform's advanced search functionality stands out with over 100 filters, allowing users to narrow prospects by specific criteria including company size, funding status, technology stack, job title, seniority, and location.

Time Efficiency

Time efficiency represents another major benefit. Users report significant reductions in prospecting time—one sales team documented cutting research time by 65% after implementing RocketReach.

AI-Powered Recommendations

RocketReach's AI-powered recommendations surface relevant contacts users might otherwise miss. The system analyzes patterns in your searches and suggests similar profiles that match your targeting criteria.

Team Collaboration Features

Team collaboration features enhance workflow efficiency through shared lists, notes, and outreach histories. This proves particularly valuable for organizations with multiple team members working the same accounts or territories.

RocketReach's core functionality revolves around helping users find and connect with the right people quickly and accurately.

Global Contact Database

The platform's global contact database serves as its foundation, housing information on over 700 million professionals across more than 35 million companies worldwide. This includes multiple contact points (email, phone, social) for each person, increasing the chances of successful outreach.

Advanced Search Capabilities

Advanced search capabilities allow for precise targeting through over 100 filters. Users can narrow searches by specific criteria such as job title (including keywords and seniority), company attributes (size, industry, funding), location (down to city level), and technologies used.

AI-Powered Lead Recommendations

For those unsure where to start, AI-powered lead recommendations suggest relevant prospects based on your previous searches and current targets. The platform identifies patterns in your prospecting behavior and recommends similar profiles you might have missed.

Custom Prospect Lists

Custom prospect lists with automatic updates keep your data fresh without manual intervention. When professionals change roles or companies, RocketReach updates their information in your lists, ensuring you always have current data.

Team-Based Collaboration

Team-based collaboration features let sales teams share prospect lists, add notes about interactions, and coordinate outreach efforts. This eliminates redundant work and prevents the awkward situation of multiple team members contacting the same prospect.

Intent Data and Company Insights

The platform also offers intent data and company insights to help time outreach more effectively. By identifying when companies show interest in relevant topics or solutions, users can reach out when prospects are most receptive.

In-App Messaging

For streamlined workflows, RocketReach Messages provides in-app email functionality with templates, drafts, and activity tracking, letting users conduct outreach without switching between tools.

Data Accuracy

Data accuracy makes or breaks any contact intelligence platform. RocketReach maintains a 97% accuracy rate for email addresses, significantly higher than the industry average. This translates to fewer bounced emails and more successful connections.

Data Fill Rate

The platform achieves an 85% or higher fill rate for email addresses across its database, meaning most profiles include at least one verified email contact. For direct phone numbers, the fill rate exceeds 60%—particularly valuable for sales roles where phone outreach is critical.

RocketReach's value multiplies through its integrations with other business tools, creating a connected ecosystem that enhances productivity.

CRM Integrations

Native CRM integrations with Salesforce and HubSpot allow seamless data flow between platforms. Users can push contact information directly into their CRM with a few clicks, eliminating manual data entry and reducing errors.

Browser Extension

The browser extension functions across LinkedIn, company websites, and even Gmail, providing contact information contextually as users browse. This eliminates the need to switch between applications during research and outreach.

API Access

For enterprise customers, API access unlocks custom integration possibilities with proprietary systems or specialized tools. The RocketReach API documentation provides straightforward endpoints for developers to build tailored solutions.

No-Code Integrations

Teams without technical resources can leverage Zapier for no-code integrations with hundreds of applications. This flexibility helps smaller organizations create sophisticated workflows without development resources.

In today's regulatory environment, contact data platforms must balance accessibility with compliance. RocketReach addresses these concerns through several key security measures.

Data Encryption

The platform encrypts all sensitive data both in transit and at rest, with exclusive HTTPS access. This encryption approach follows industry standards to protect both user information and the contact data being accessed.

GDPR Compliance Features

For users concerned about GDPR compliance, RocketReach offers a dedicated filter to exclude EU data subjects from search results. This feature helps companies avoid inadvertently contacting protected individuals, though it should complement rather than replace comprehensive compliance programs.

Data Segregation

The platform implements data segregation policies that keep user information separate from the main contact database. This architectural approach prevents cross-contamination between customer data and the contacts being searched.

Data Sources Transparency

RocketReach maintains transparency about data sources, primarily drawing from public records, professional directories, and user submissions. This transparency helps users understand data provenance and assess appropriateness for their use cases.

Opt-Out Mechanisms

For individuals wanting to control their information, RocketReach provides opt-out mechanisms through their website. The platform also maintains processes for handling data subject access requests in compliance with relevant regulations like CCPA.

RocketReach offers a range of support options to help users get the most out of the platform. From an extensive help center to responsive customer service, they aim to make finding answers quick and easy.

Support Channels

RocketReach offers standard customer support channels including email assistance and a comprehensive knowledge base. Most inquiries receive responses within 24 business hours, though priority support with faster response times is available for Enterprise customers.

Support Quality

User reviews indicate generally positive experiences with support responsiveness, though some note inconsistencies during peak periods. Enterprise customers report higher satisfaction with their dedicated support resources.

Self-Service Resources

The self-service knowledge base covers common questions, feature tutorials, and best practices. This resource proves particularly valuable for new users learning the platform, with step-by-step guides for key functions.

Database Size and Coverage

RocketReach's database stands among the industry's largest with over 700 million professional profiles across 35+ million companies globally. This breadth provides coverage across virtually all industries and regions, though depth varies.

Data Freshness

The database undergoes regular updates to maintain accuracy, with most information refreshed at least quarterly. This update frequency helps combat the natural decay of contact data in high-turnover industries.

Contact Information Types

Available information includes professional emails (with 85%+ fill rate), personal emails, direct phone numbers (60%+ fill rate), and social profiles. Higher-tier plans provide access to more contact points per person, increasing outreach options.

Verification Process

Data verification happens through multi-point validation, comparing information across multiple sources before adding it to the database. This process helps maintain the platform's 97% accuracy rate for email addresses.

Industry and Geographic Coverage

Industry coverage remains strongest in technology, financial services, healthcare, and manufacturing, with somewhat thinner coverage in emerging sectors or niche specialties. Geographic coverage excels in North America and Europe, with growing strength in APAC regions.

RocketReach offers several distinct advantages that have made it a popular choice among sales teams, recruiters, and marketers:

• High data accuracy stands out as a primary strength, with 97% accuracy for email addresses according to their internal metrics. This reliability translates to fewer bounced emails and more successful connections.

• Competitive pricing makes RocketReach accessible to organizations of various sizes. While not the cheapest option, its balance of features and cost positions it favorably against enterprise alternatives like ZoomInfo, which can cost 5-10x more.

• User-friendly interface requires minimal training, allowing teams to become productive quickly. Most users report finding relevant contacts within minutes of initial setup, with an intuitive search experience that doesn't require technical expertise.

• Extensive search capabilities with 100+ filters enable precise targeting based on specific criteria like job title, company size, location, and technologies used. This granularity helps users find exactly who they need without wading through irrelevant results.

• Team collaboration features enhance workflow efficiency through shared contact lists, notes, and outreach histories. Teams report fewer duplicate outreach attempts and better coordination across departments.

• AI-powered lead recommendations surface relevant contacts users might otherwise miss, effectively expanding prospecting horizons beyond manual searches.

• Regular database updates help combat data decay, maintaining accuracy over time rather than degrading like static databases.

• Browser extension functionality brings contact information directly into LinkedIn and company websites, creating a seamless research experience without platform switching.

• CRM integrations with Salesforce and HubSpot streamline workflows by eliminating manual data entry and keeping contact information synchronized.

• Built-in email outreach tools provide message templates, tracking, and deliverability insights within the same platform used for contact discovery.

Despite its strengths, RocketReach has several limitations worth considering before committing to a subscription:

• Data disambiguation challenges appear frequently in user feedback, particularly for professionals with common names or multiple LinkedIn profiles. These issues sometimes result in merged records or duplicate listings that require manual verification.
• Interface limitations include an occasionally dated UI compared to newer competitors. Some users report that the visual design and navigation feel less modern than alternatives like Apollo.io or Lusha.
• Platform stability issues occur periodically during peak usage times, with users reporting slow load times when running complex searches or exporting large datasets.
• Limited correction mechanisms for erroneous data frustrate some users. While RocketReach maintains high overall accuracy, the process for reporting and correcting specific errors needs improvement.
• Phone numbers require higher-tier plans or add-ons, making the most affordable plans less useful for sales teams that prioritize calling campaigns over email outreach.
• Data decay challenges affect fast-moving industries where professionals change roles frequently. While RocketReach regularly updates information, some users report finding outdated data points, particularly for startups and high-turnover sectors.
• Coverage limitations exist for specialized industries or niche roles. While general contact information remains strong across most sectors, specialized information may be less comprehensive than in industry-specific databases.
• Integration challenges with less common systems require workarounds for some organizations. While major CRMs are well-supported, custom or specialized tools may need API access (Enterprise only) or third-party connectors.